PRSA Orlando Events

January 17, 2008

The Orlando Regional PRSA Chapter Proudly Presents Joel Glass, Vice President of Communications for the Orlando Magic

"Sports & Image: It's More Than Just Winning"

A power-packed hour on sports and image, sponsored by The Vaughan Edwards Group.

Learn how PR plays a major role in managing the image of a professional sports team and its celebrity athletes.

Serving as Vice President of Communications for the Orlando Magic since 2006, Joel Glass has managed a variety of media/public relations efforts, from winning streaks and celebrity interviews to downtown venues and head coach announcements.

Glass, who joined the Orlando Magic in October 1995, was promoted to vice president of communications in July 2006. He served as director of communications for more than seven years. Glass is responsible for directing communications and media/public relations efforts related to the Magic. He is responsible for media operations, strategic communications, media releases, publications and statistical material, while also coordinating media interviews with players, coaching staff members and front office personnel. Glass also helps oversee Orlando Magic broadcasting.

Please join us as Mr. Glass shares:

• Understanding the connection between the informal and commercial sides of information management;
• Importance of media relationships in protecting a national reputation and image;
• Incorporating publicity tactics with an integrated brand marketing campaign;
• Challenges and advantages of working with celebrity sports figures;
• And much more!

When:
Thursday, January 17, 2008
Networking/registration begins at 11:30 a.m.; lunch begins at noon

Where:
The Citrus Club, 255 S. Orange Ave., 18th Floor, Orlando   (directions/parking | map)

Entrée: Marinated Swordfish Steak
Dessert: Assorted Seasonal Berries Romanoff

A vegetarian meal also is available.

Cost:
$25 for members
$40 for non-members
$15 for students

Please note: New prices and a new registration process went into effect as of January 2008. See our December 2007 newsletter for more details.

Walk-ins are welcome, but seating is not guaranteed and admission will not be discounted.

Thank you for your support. If you have any questions or need to cancel your registration, please contact programs@prsaorlando.org. No-shows and cancellations received after the Monday preceding the event will be billed.

2008 programs are a slam dunk!

The newly-elected 2008 PRSA Board of Directors is proud to announce plans for an exciting year of monthly programs and special events. So mark your calendars now, as these programs are sure to sell out fast!

Wednesday, February 20 (please note the special date)
• Rob Adams, VP Marketing and Public Relations, Lake Nona

An enlightening conversation on how this innovative developer plans to build America's healthiest community right here in our backyard, and how Lake Nona's 'Medical City' is transforming our region's economy with the arrival of bioscience to Central Florida.

Thursday, March 20
• Paul Seago, Executive Director of Rudy Giuliani's campaign in Florida

Following what is likely to be an exciting first quarter of primaries for the former NYC Mayor, Seago will discuss the pressures of managing communications for the presidential candidate and tips for running high profile public relations campaigns.

Join us for this behind-the-scenes look at what it's like to run a presidential campaign.

Mark your calendars!!

2008 Orlando Regional PRSA program dates

Events are held the third Thursday of each month, except where noted.

• Thursday, January 17: Joel Glass, VP Communications, The Orlando Magic
• Wednesday, February 20 (note this special date): Rob Adams, VP Marketing and Public Relations, Lake Nona
• Thursday, March 20: Paul Seago, Executive Director of Rudy Giuliani's campaign in Florida
• Thursday, April 17: TBD
• Thursday, May 15: TBD
• Thursday, June 19: TBD
• July TBD: Media Roundtable
• Thursday, August 21: TBD
• Thursday, September 18: PRSA Ethics Month
• Thursday, October 16: TBD
• Thursday, November 20: TBD
• Thursday, December 11 (note this special date): TBD

NEW: PRSA sponsorships

Through various sponsorship levels, you can choose the level of involvement that best suits your needs and that of your company's; from our elite Platinum level to single program, networking and communication sponsorships. If you are interested in reviewing our new sponsorship packages, please contact Jessi Blakley (jessi@onmessage.com) or Heather Morgan (heather.morgan@chsfl.org).

Thank you to our 2008 PRSA sponsors