January 2017

Below please find the latest issue and archive of our chapter's newsletter, Talking Points. Included in each newsletter you will find such valuable information such as a message from our president, a Media Spotlight of a local news reporter, a PRSA member profile and so much more.

  Table of Contents  
  PRSA Orlando Job Board  
Account Executive
Inside Advantage PR
Communications Coordinator
A Gift For Teaching
  Resource Links  

Refer a friend to PRSA

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New Members   
Lisa Nason, APR - Orange County Government - Mayor's Office

DinaFaye Magdovitz - Plan a PR

Malkia Morton - Associate Member

Josh Wilson  - Nemours Children's Health System

President's Letter

“Be the change you wish to see in the world.” This quote from visionary leader Mahatma Gandhi has influenced my life for many years.
You will see a recurring theme tied to change shape PRSA-Orlando plans for the year. Perhaps you will grow professionally or challenge the way you once thought about something? The journey will be a personal one and I sincerely hope you will embrace the opportunities.
As we begin the year, we will collectively explore a newer tool in our skill set: using live stream tools to tell stories. We’re welcoming the social media manager for grocery store chain, Publix, to our third Thursday morning meeting on January 19 at the Citrus Club. Find out more here.
In the coming months, you will notice the locations, days and times of our meetings will be changing. This is in response to feedback from our members indicating early morning meetings downtown does not fit all schedules.
With that said, just a heads-up that our February meeting will be a luncheon in Winter Park on the campus of Rollins College, where we just welcomed our first PRSSA chapter in 2016. Save the date for Wednesday, February 8! We will host a national speaker from the NAACP for a not-to-be-missed diversity program.
PRSA-Orlando has a dedicated board of directors. We are listening and are here for our members. Drop me a line here with your ideas as we embark on a year of positive change.


Jamie Floer, APR, CPRC
2017 President, PRSA Orlando Regional Chapter

Where Shopping is a Pleasure - LIVE!

Register now for the January 19 program!


How Far Have We Come? Communicating About Race And Justice


February 2017 will mark five years since the death of Trayvon Martin. Since then, much has changed in the strategies used to effectively communicate race. Join us as we hear from Reverend Stephen A. Green, the National Director of the Youth and College Division of the National Association for the Advancement of Colored People (NAACP). He is currently the nation’s youngest leading human and civil rights activist, and oversees more than 30,000 young activists across 800 active youth councils and college chapters throughout the nation.




02/08/17 | Rollins College, Faculty Club

Registration at 12:30pm - Program at 1pm*
*Please note: This is a Wednesday and the time is later than usual. 

Accreditation in the New Year

Considering APR accreditation?  Now is your opportunity to learn more about the process and decide if you want to take your professional development to the next level.
Beginning Monday, February 13, the Orlando area chapters of PRSA and FPRA will kick off a free, eight-session workshop series to help you navigate the accreditation process, organize your portfolio for your panel presentation, and prepare for the APR examination. Workshop topics are based on the APR Study Guide and cover broad, foundational knowledge, strategic perspective, and sound professional judgment.
The Spring Workshop will begin with an information session from 6-7 p.m. on Feb. 13, 2017, at HD Supply (501 West Church Street, Orlando, FL 32805 one block from Amway Center. Free parking at HD Supply’s garage).
The full workshop series will continue Monday evenings from 6-7 p.m. from February 20 through April 17. The workshops are not required “classes” but rather a professional development networking group of mentors prepared to help you succeed.
Earning the APR credential is a mark of distinction and demonstrates your commitment to the public relations profession and ethical practice. Practitioners who have earned their APR say the process helped them develop both their skills and professionalism, receive bonuses or salary increases and even has been the deciding factor between two similar job candidates. Military public affairs practitioners planning to earn their APR+M may also benefit from attending the workshops. 
Don’t miss this chance to learn and network with local, practicing colleagues. For more information, contact our PRSA APR Coaches: 
Rich Donley, APR: 313-481-4712, rdonley@mccicorp.com
Allison Taylor, APR: 407-595-0932, allison.taylor@hdsupply.com


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